Buyers of Apple’s new iPhone 17 series have begun reporting software issues tied to the device’s AI features, casting a shadow over the excitement surrounding the launch. Shortly after Apple introduced four new models — iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max — complaints started emerging that the promised AI functions are not working properly.
According to tech reports, many users are unable to download or activate the AI feature on their new iPhones. Some say that even after installing the AI components, the features simply don’t function on the device. Meanwhile, others claim the phone’s storage contains the required AI modules, but the system fails to execute them.
Apple is reportedly aware of the bug and is working on a fix for users experiencing the issue. The company’s support teams are said to be coordinating updates to ensure AI features become operational in affected devices.
New Models & Changes
Apple has rolled out four iPhone 17 models, replacing the older Plus line with the new iPhone 17 Air. Among the enhancements, all models come with wireless MagSafe charging, and Apple claims improved battery life.
What This Means for Buyers
For new buyers, the bug is a frustrating setback — especially for those who purchased the phone expecting the AI features to work seamlessly from day one. While the hardware appears to be delivering on its promised specs, the software hiccup dampens the user experience.
Until Apple issues a stable fix, users might have to wait for an over-the-air update or visit an Apple support center. Tech analysts say Apple must act quickly, as consumer confidence in the new series could waver if the AI bug lingers.