JW SEZ Group & Shalimar Group Launch Zalmi Developments to Set Global Standards in Pakistan Real Estate.
JW SEZ Group & Shalimar Group officially announced the launch of Zalmi Developments today, marking a strategic debut poised to redefine Pakistan’s property sector by introducing global-standard urban innovation. The launch was celebrated at an MoU signing event held on Monday, December 15, 2025, at The Nishat Hotel, Emporium, Lahore. This venture expands the winning legacy of Peshawar Zalmi “from the cricket stadium to the skyline” , with a commitment to adopting International Construction Standards and integrating green technologies.
Zalmi Developments is committed to breaking the status quo by targeting major urban centers with mixed-use complexes and high-rise towers. The company has unveiled a roadmap to introduce global-standard urban innovation and future-ready communities to Pakistan’s major metropolitan hubs. The broader vision includes future expansion into international markets like KSA & UAE, incorporating international planning experts. The venture will create an ecosystem of lifestyle assets across six key verticals: Commercial Projects, Master-planned Housing Projects, Vertical Apartment Buildings, Hospitality Projects, Discovery & Recreational Projects, and investment-grade REIT Projects. The company plans to integrate modular construction systems to enhance environmental performance and will operate under a centralized leadership model to ensure all ventures meet stringent corporate benchmarks.
The leadership emphasized a clear focus on quality and international ambition.
Expressing his satisfaction, Chairman Zalmi Group Mr. Javed Afridi shared that “Zalmi Developments has been part of the Group’s long-term vision. He added that this strategic move into the development sector reinforces Zalmi Group’s philosophy of purposeful growth, sustainability, and excellence.”
Mr. Asad Afridi, CEO of Zalmi Developments, stated, “Zalmi Developments is committed to redefining Pakistan’s real estate standards through innovative practices, customer-centric development, and strict adherence to quality and transparency. By adopting International Construction Standards and integrating green technology, we are not just building structures; we are building future-ready, sustainable communities that set a new global benchmark for the nation.”
Malik Khizar Hayat Awan, Chairman of Shalimar Group, commented on the strategic partnership with JW Group: “Joining hands with the JW Group to launch Zalmi Developments is a monumental step that leverages our collective strength to revolutionize the property sector. This venture is rooted in an optimistic vision: to bring world-class urban innovation to Pakistan’s major cities and, eventually, to key international markets like KSA and the UAE. We believe Zalmi Developments will be the catalyst for a new era of growth and investment, moving from success on the field to success on the skyline.”
The launch of Zalmi Developments by the JW SEZ Group & Shalimar Group of Companies represents a profound commitment to transforming Pakistan’s urban landscape through innovation and adherence to international standards. As the company transitions its successful legacy “from the pitch to the skyline,” its operational model ensures every project will meet stringent corporate benchmarks. Zalmi Developments is poised to be a catalyst for a new era of sustainable growth, building investment-grade, future-ready communities that elevate the standard of living both nationally and, soon, across the globe.
