YouTube is implementing new rules regarding AI-generated content, requiring creators to disclose if they’ve used generative artificial intelligence to create realistic videos.
In a blog post, YouTube stated that creators failing to disclose the use of AI tools for “altered or synthetic” videos may face penalties, such as content removal or suspension from revenue-sharing programs.
The platform acknowledges the creative potential of generative AI but emphasizes the need to balance opportunities with responsibility to protect the YouTube community. The policy updates aim to ensure transparency and ethical use of AI in content creation on the platform.