Zong 4G, Pakistan’s leading connectivity provider, partnered with Fourth Wall Studios as the title sponsor for ‘The Play That Goes Wrong’, a globally acclaimed theatrical production, adapted and brought to Islamabad. Held at the Islamabad Club from February 15-17, 2025, the play received an overwhelming response, with tickets selling out within just two hours—a reflection of the growing interest in quality theatre productions in Pakistan.
As part of this collaboration, Zong 4G reaffirmed its commitment to supporting cultural and artistic initiatives. The Play That Goes Wrong captivated audiences with its clever mix of comedy and organized chaos, following the misadventures of a theatre troupe attempting to stage a classic 1920s murder mystery. Directed by Abubakar Hussain, the production featured a stellar cast that delivered a truly memorable performance.
“At Zong 4G, we believe in the power of connectivity—not just through technology, but also through shared cultural experiences,” said the official spokesperson for Zong 4G, Andleeb Aslam. “The incredible response to The Play That Goes Wrong highlights the growing appreciation for theatre in Pakistan, and we are proud to have supported an event that brought people together through the joy of storytelling.”
With Islamabad’s theatre scene gaining momentum, Zong 4G remains committed to fostering initiatives that enrich communities and celebrate the arts. This partnership reflects the brand’s broader vision of creating meaningful connections—whether through innovation or cultural engagement.
