Insurance in Pakistan has long been seen as something complex, expensive, and limited to a select few. But risks touch everyone — from students and freelancers to households and frequent travelers — and TPL Insurance is reshaping how people think about coverage by making it affordable, accessible, and part of daily life.
At the heart of this approach are two things. One is micro-insurance — small premiums with big impact. The second is reach and access through a network of partnerships. TPL Insurance is embedding coverage directly where customers already are.
For example, customers engaging with healthcare and pharmacy services can now access health-related micro-insurance plans directly at the point of care. Similarly, the TPL Insurance mobile app is making affordable health protection and telemedicine support available to users on demand. Travel is another area where TPL Insurance has simplified access. With the SastaTicket feature on the TPL Insurance app, customers booking flights can instantly add travel insurance to their journey. No separate paperwork, no extra hassle — just a seamless experience where coverage is bundled in. All travel insurance policies are backed by AA International Assist for travelling across Asia, and IATA travel guarantee with some packages.
These partnerships reflect a larger philosophy: insurance should move with you, not hold you back. By embedding coverage directly into healthcare, retail, and travel, TPL Insurance is reducing friction, building awareness, and ensuring people see insurance as a natural extension of what they already do.
The beauty of micro-coverage is its inclusivity. Small premiums mean a student can afford health protection, a freelancer can get peace of mind on a short trip, and a family can travel knowing they’re covered — all without breaking their budget.
By leading with such innovations, TPL Insurance isn’t just offering products; it’s creating solutions that adapt to modern lifestyles. In a country where insurance penetration remains under 1% of GDP, these steps are more than just experiments — they’re part of a movement to close the protection gap and bring insurance to everyone, everywhere.
