Getz Pharma hosted the launch ceremony of Myth & Reality: Type II Diabetes & Disease Impact in Pakistan, authored by Dr. Nauman Niaz, on Sunday, May 24, at its Astola Facility Auditorium.
The event drew prominent figures from medicine, culture, media, and public life for an evening focused on awareness and dialogue around one of Pakistan’s most pressing health challenges.
Addressing the gathering, Dr. Nauman Niaz described diabetes as more than a medical diagnosis.
“Diabetes is not merely a clinical condition; it is a social, emotional, and national challenge,” he said. “This book is my attempt to separate myth from reality and to encourage Pakistanis to understand the disease before it defines their lives.”
Khalid Mahmood, Executive Chairman of Getz Pharma, underscored the company’s broader approach to healthcare.
“At Getz Pharma, we believe healthcare is not limited to medicines alone; it is also about education, access, prevention, and sustained public engagement,” Mahmood said. “Dr. Nauman Niaz’s book contributes meaningfully to the national conversation on diabetes, and we are proud to support a platform that combines scientific insight with cultural expression.”
The launch comes as Type II diabetes continues to affect one in three adult Pakistanis, placing growing pressure on families and communities nationwide. The ceremony combined expert insight, cultural performance, and public dialogue, positioning the book as both a timely addition to health literature and a call for multi-sector collaboration.
About Getz Pharma
Getz Pharma is the first pharmaceutical company in Pakistan whose manufacturing facility is pre-qualified by WHO Geneva and approved by member countries of PIC/S and EAEU. It is also the first and only pharmaceutical company in South Asia to achieve LEED Platinum Certification from the U.S. Green Building Council, USGBC.
