On the same day that Apple analyst Ming-Chi Kuo forecasted that the company would release a new AR headset in 2022, he also predicted that the iPhone would last for another 10 years before being replaced by AR.
Analysts have been talking about the iPhone’s demise for a long time, and they’re not alone. For a few years now, Apple has been shifting its strategy to include “services” within its “hardware” and “software” products.
Even though Apple is the most valuable company in the world, CEO Tim Cook understands that a firm can’t rely on just one product, and the iPhone still accounts for half of the company’s sales. With this in mind, Apple analyst Ming-Chi Kuo feels that the company’s future is inextricably linked to the success of augmented reality and Apple’s AR headset.