Samsung is reportedly working on a new rollable phone design, which could be released in the second half of 2025. This phone might be launched either alongside or as a replacement for the expected Galaxy Z Fold 7.
Rumors indicate that the rollable phone might have a 12.4-inch display when fully extended, providing a larger screen experience. It could also come with an under-display selfie camera, though more details about its appearance and other features are still unknown.
Samsung’s decision to develop a rollable phone seems to be a response to competition, particularly from Huawei’s Mate XT. It also addresses the lukewarm performance of Samsung’s Galaxy Z Flip 6 and Fold 6 models, which didn’t meet sales expectations.
By introducing this new design, Samsung hopes to refresh its product line and attract more customers, especially as the market for foldable and flexible phones grows.
This new rollable phone could also help Samsung boost its earnings beyond its popular Galaxy S series, positioning the company at the forefront of innovative smartphone technology.