Friday, May 3, 2024

YouTube Shorts to give $100 Million to its most popular content creators to counter TikTok

TikTok is currently on a raising bar that is giving a tough competition to other social media platforms. This short video platform has gained its popularity within a very short span of time; however, it becomes so popular that other rival apps are doing their best to just compete with it.

Similar is the case with one of the leading social media platform or network ‘YouTube’ Shorts that has recently announced a $100 million investment in order to pay its content creators along with the influencers.

YouTube revealed the creation of this fund via official platforms that this will be used to reward its most popular creators on the Shorts platform. However, the amount will be distributed among them throughout 2021 and 2022 as to many users.

YouTube added in a blog that it will choose only those who deserve this payment because of their popularity. However, in order to receive a reward their videos must be original and not counterfeit creations and it should also respect the rules of YouTube community.

Mehjabeen Qasim
Mehjabeen Qasimhttps://startuppakistan.com.pk/
Business Journalist at Startup Pakistan

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