A female AI news anchor named “Sana” was introduced to the public by the Indian media organisation “India Today” in line with Chinese artificial intelligence-powered news anchors.
The shift in the mainstream media happened as AI-driven bots proved to be more effective and enabled the development of satisfactory outcomes with less labour.
During the India Today Conference 2023, vice chairman of the India Today Group Kalli Purie introduced the bot AI.
Purie described Sana as a “bright, gorgeous, ageless, tireless” robot who can “speak in multiple languages” and is “totally” under his control.
The Sana feature of Aaj Tak AI will launch the following week and provide daily news updates in many languages numerous times per day. In a new show, Sana will also go through and explain a specific topic every day, interact with the audience, and take questions.
