Recent smartphone launches by Samsung and Google have brought attention to AI advancements, foreshadowing Apple’s upcoming foray into this technological frontier.
Apple CEO Tim Cook subtly hinted at discussing generative AI initiatives later in the year, following an earnings call post the release of the financial report. Anticipation is building for a potential unveiling of these AI features at the summer WWDC event, with expectations for integration into the iPhone 16 series come September.
Clues found in the iOS 17.4 code indicate upcoming AI integration with Siri, offering features such as content summarization and intelligent messaging responses.
Moreover, enhancements in Apple Music, Pages, and Keynote suggest that Apple is strategically prioritizing local AI processing. This move reflects Apple’s commitment to staying at the forefront of technological innovation.