Headphones or earphones have a huge market in Pakistan. However, the statistics of Daraz have made it clear that this single product is not only having a high demand physically but remained the most demanded product for online purchase with up to 1 Million items sold on a single platform of Daraz in 2020.
Pakistan being a developing country is trying to cope up with the pace of the latest technology and the headphones made with high-quality specifications have made people go for its purchase because of the advanced features of wireless connectivity.
Daraz, an e-commerce giant is truly fascinating its consumers by offering them a wide variety of headphones. Selling 1 Million headphones in the single year of 2020 makes this product the most demanded hero product; generating the highest revenue for the business of Daraz in the past year. The increase in the purchase of electronic items online has gained the trust of consumers to shop these items online and have safe delivery at the doorstep.
According to the official reports, “The global earphone & headphone market is driven by technological advancements in the industry and demand from across different industry sectors. These factors have helped shape the earphone and headphone market and are expected to boost the growth more in the upcoming years.”
It has also been reported that “Companies in the headphone market could also face major challenges such as high cost of wireless headphones as well as the availability of cheaper substitutes.”
It has been anticipated that the sale of electronic items at Daraz would increase in the current year of 2021. Moreover, the sales of headphones will remain amongst the leading products generating the highest revenue share.
