It was revealed in a recent media report that Ghandhara Industries Ltd. plans to launch the Isuzu MU-X SUV in Pakistan.
The MU-X is a body-on-frame SUV with 3-row seating, like the Toyota Fortuner that shares the platform with its twin-brother, the Isuzu D-Max pickup truck.
However, the suspension setup of the MU-X is designed for easy driving on the roads, unlike the D-Max. Where the D-Max features a heavy load carrying leaf-spring setup at the rear, the MU-X features a much more complicated multi-link coil-spring setup outback that makes for a smooth ride.
Back in 2018, the Isuzu D-Max was introduced in Pakistan. Since then, the truck has officially taken 15 percent of the Toyota Hilux pickup truck’s market share.
In addition, with the shutdown of economic operations during the lockdown, the production and supply of vehicles also decreased significantly. GIL however, is regaining its lost momentum and is preparing to penetrate Pakistan’s burgeoning SUV market.
Information are scarce as to when the MU-X will be launched here in Pakistan, but it can be said with confidence that the mid-size SUV segment of Pakistan shall gain another powerful contender, as and when the MU-X makes its debut.