Saturday, December 7, 2024

ICC Launches’New Visual Identity’ for Champions Trophy

The ICC has unveiled a fresh and colorful new visual look for the Champions Trophy, celebrating its return after six years. This new logo is bold and unique, designed to reflect the energy and cultural language of cricket in a modern way.

In a promotional video, the ICC pays tribute to Pakistan’s rich culture by featuring the country’s famous truck art, a vibrant and detailed art style often seen on trucks throughout Pakistan. This is especially significant as Pakistan is set to host the men’s Champions Trophy in 2025, marking the first time the tournament will be held there since 2017.

In addition, the women’s T20 Champions Trophy will make its debut in 2027, with Sri Lanka as the host nation. As the preparations move forward, ongoing discussions are taking place about India’s participation in the event.

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