Multan, August 03, 2026: Pearl-Continental (PC), the hospitality division of Hashoo
Group, has officially taken over Arena by Pearl-Continental DHA Multan, a state-of-the-art
event and hospitality destination designed to welcome unique gatherings and celebrations in South Punjab. The grand opening ceremony was held at Arena by Pearl-Continental,
Multan, and was attended by senior leadership of PC Hospitality, DHA Multan management,
and distinguished guests from across the city.
The opening marks the second collaboration between PC Hospitality and DHA Multan,
following the successful launch of Rumanza by Pearl-Continental, Pakistan’s first five-star
golf resort. With the addition of Arena by Pearl-Continental, the partnership further
strengthens DHA Multan’s position as a destination offering world-class lifestyle, hospitality,
and entertainment experiences.
Arena by Pearl-Continental DHA Multan joins the award-winning PC Signature
Collection as its third property, following the successful launches of Rumanza by Pearl- Continental Multan and Cecil by Pearl-Continental Murree. Recently recognized as the Best Boutique Hotel Brand, the PC Signature Collection is offering distinctive boutique hospitality experiences in some of the most sought-after destinations.
Further enhancing the guest experience, Arena by Pearl-Continental features state-of-the-art facilities, including a mini cinema and curated event services, creating a unique destination where hospitality, entertainment, and lifestyle experiences come together under one roof.
Speaking on the occasion, Brigadier Kashif Naeem Khan Burki, Project Director, DHA
Multan, highlighted the importance of the collaboration and the role of such developments in enhancing the lifestyle landscape of the region. He emphasized DHA Multan’s commitment to creating world-class facilities that cater to the evolving needs of residents and visitors.
Commenting on the collaboration, Bastien Blanc, Chief Executive Officer, Hospitality
Division, Hashoo Group, stated:
“Arena by Pearl-Continental DHA Multan is a significant addition to our award-winning PC
Signature Collection and reflects our commitment to creating exceptional lifestyle and
hospitality destinations. As the third property under the collection, following Rumanza by
Pearl-Continental Multan and Cecil by Pearl-Continental Murree, Arena by Pearl-Continental
further strengthens our vision of delivering distinctive guest experiences while contributing to regional tourism, economic growth, and sustainable hospitality development.”
With a portfolio of over 60 operating and upcoming hotels, PC Hospitality continues to
strengthen its presence through a diversified range of brands addressing various types of
clientele.
The launch of Arena by Pearl-Continental DHA Multan marks another significant milestone in PC Hospitality’s journey of delivering exceptional experiences and strengthening Pakistan’s hospitality landscape.
About PC Hospitality:
PC Hospitality, Hashoo Group’s hospitality division, is one of Asia’s leading conglomerates,
with a diverse portfolio spanning hotels, restaurants, education, and travel services. With
over 60 operating and upcoming hotels, its brands include the luxury PC Signature, Pearl-
Continental Hotels & Resorts, and PC Residences; the premium PC Legacy; and midscale
to budget options such as Hotel One, Hotel One Vogue, and Roomph. The PC Connoisseur
Collection features over 50 renowned dining destinations, including DumPukht, Sakura,
Bukhara, Marco Polo, and Tai Pan. Complementing its hospitality offerings, Pearl Tours &
Travel delivers seamless car rental and travel solutions and holds the Destination of the
World franchise. With its five campuses, the Hashoo School of Hospitality is dedicated to
nurturing future industry leaders through comprehensive graduate and diploma programs.
